O2O’s Webflow site connects Canadian cannabis brands and retailers, offering free access to marketing materials and strategic distribution for brands.
B2B
IT Software
Built in 3 weeks
O2O connects cannabis brands and retailers by providing a platform that enhances trade marketing and product promotion. Retailers gain access to thousands of marketing materials and strategic support, while brands can control their marketing distribution and reporting.
The development process involved understanding the needs of both cannabis brands and retailers. Research included analyzing industry trends and similar platforms to ensure the site effectively represents O2O’s features and benefits for both parties.
The website was developed on Webflow, chosen for its design capabilities and flexibility in creating a custom, responsive site. Webflow’s features enabled the creation of a site that aligns with O2O’s brand and effectively showcases their platform’s features and benefits.
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