Comparing Webflow, WordPress, and Wix: Uncovering the Best Website Builder Option in 2024. Discover the best platform for realizing your digital vision.
Choosing the right website builder can be a daunting task, especially with so many options like Webflow, WordPress, and Wix dominating the market.
Each platform has its strengths, catering to different needs, from design flexibility to ease of use and scalability. In 2024, the competition among website builders is fiercer than ever, making it essential to understand which one suits your specific requirements.
Whether you’re a business owner, freelancer, or creative professional, this guide will compare Webflow, WordPress, and Wix to help you decide which is the Best Website Builder for your goals.
Keep reading to find out which platform offers the features, performance, and customization options you need to bring your vision to life.
Webflow is an innovative online platform that allows users to construct bespoke websites without coding. It's a sophisticated platform that enables designers, developers, and entrepreneurs to create unique websites easily.
The platform was built to enable anybody to create aesthetically attractive, unique web pages without any programming skills or experience.
Webflow includes a library of professionally designed templates, modules, and components that can be utilized to construct stunning webpages rapidly.
It also provides hosting services, so you don't have to look separately for a reputable hosting provider.
Webflow's drag-and-drop interface, simple visual controls, and code-free design features make it quick and easy to create great websites. As such, it is appropriate for both novice and expert developers searching for a rapid and cost-effective solution to construct an online presence.
WordPress is open-source software, which means it may be used for free and customized to meet specific needs.
WordPress allows people and organizations to quickly and easily build a website without any technical skills. You must select your preferred design template, edit it to match your needs, add content, and push publish!
The extensive theme collection has a plethora of attractive designs ideal for any occasion. Furthermore, WordPress plugins enable users to extend the functionality of their site plans as they see fit.
WordPress is a versatile and adaptable CMS allowing anyone to create dynamic websites easily.
Wix is a web development platform that allows users to design and maintain professional websites.
It was started in 2006 by three Israeli entrepreneurs who believed in making website development and maintenance simple for everyone, regardless of technical abilities or experience.
Wix has become one of the most popular web development platforms in the world since its beginnings. Its easy-to-use yet sophisticated drag-and-drop editor enables anybody to create unique websites and modify them with a variety of powerful Wix features.
These range from picture editing to comprehensive eCommerce solutions, allowing users to create a working website without writing any code.
Wix also contains several useful tools, such as an SEO wizard and an integrated analytics dashboard, which assist customers in optimizing their websites for improved search engine exposure and performance tracking.
It is critical for someone with basic computer skills to understand how simple or difficult it is to navigate a website-building tool.
Is the learning curve gentle?
Are there any technological obstacles?
Let us examine each of them from the perspective of a novice.
Webflow is one of the companies helping push the boundaries of the no-code trend and make the process easier for website designers.
When you join up, a little survey is launched to help you customize your new website.
Then it greets you with a pop-up that invites you to begin using Webflow by following a brief interactive tutorial.
The dashboard here is very different from that of Wix and WordPress. To begin, everything is blank save for one sample project for you. This is where you keep track of all your projects. What I enjoy best about it is that the area is tidy and easy to navigate.
To begin, select "New Site," where you will discover various pre-designed templates to save you time. You may also choose a blank site.
You may also clone a site from "Showcase," which has a variety of sites created by genuine individuals. You may now choose a blank site to start designing your template from scratch. You can also opt to modify pre-designed templates.
But don't be alarmed by the editor, which looks quite similar to Photoshop or XD. It's referred to as "The box model" by Webflow.
They feature a powerful visual editor where any clicks or drag-and-drop activities will have an immediate effect on your site.
Webflow's CMS is another feature with a different UI that is unlike anything you've seen before. You'll adore it whether you've switched from WordPress or are entirely new to it. It may take you some time to get the hang of it.
However, unlike Wix and WordPress, there is no direct method to view your site's statistics.
To do so, go to your account settings and enable SEO tools details and Google site verification. It's a bit of a puzzle, but it has an effect.
WordPress is a very user-friendly platform. However, there is a catch.
Because there is no universal setup wizard, you must consider where to begin. To make things easier, many novices believe that they should refer to guidelines or video explainers on how to use WordPress.
After registering, you'll be sent to a sample blog page or directly to the Dashboard. However, you will need to establish admin settings, pages, taxonomies, themes, and so on on the Dashboard, which is a little lengthier procedure.
Customizing your Dashboard widgets isn't as difficult as you might think.
The user interface is straightforward and appealing. You'll have no trouble exploring the Dashboard and keeping track of your numbers and performance.
However, you may have to scratch your brain when looking for the required plugins.
It might take some time. However, with the correct combination of add-ons, you'll have a scalable website.
Have you changed your mind about a theme, template, or plugin?
It's not a huge deal. You'll like the creative flexibility here. Plugins allow you to customize the design of your Dashboard.
WIX was created to make it easier for you to create a website. They knew that non-coding folks would find it difficult to personalize a website using the tools available at the time.
WIX was founded to create a website without requiring you to dig into the techie stuff.
When you join up, you are asked a few questions regarding the sort of website you want to construct. To proceed, you'll be prompted to choose between WIX ADI and WIX Editor.
ADI is an AI design function that puts you in the passenger seat while directing you through creating a website.
Initially, the function will ask you questions to personalize the website to your content and style choices. After that, you can make some modifications before going live.
WIX ADI is a beneficial feature in some situations. However, if you want complete creative control, you should use the WIX Editor.
It's straightforward to locate and alter templates with its drag-and-drop editor.
You only need a few clicks to rearrange items and customize the color and appearance of your page.
The dashboard is similar to WordPress's but less interesting. Thank you for watching our fast tour video where you can learn how to manage settings, see real-time metrics, and customize your dashboard widgets.
WIX makes everything simple and has a minimal learning curve. But, you should not neglect the lessons or brief tour guides for WordPress and Webflow.
All of these platforms include templates for an e-commerce site, a service site, or a personal blog site. This might make your life easier.
What if you accidentally discovered your chosen theme on someone else's website, or perhaps your competitor's?
A design website provides you with a distinct personality and improves brand awareness. And, to do so, you need to make sure that the platform you choose has sufficient design flexibility and theme possibilities.
Webflow offers some substantial design skills that have shaken code-free website builders to their foundations. So, why would WIX create Editor X in the first place?
Webflow makes it simple to select from over 1000 website templates and begin editing immediately.
Even if you have limited familiarity with Photoshop, you will like its aesthetically comparable visual editor.
With a few simple instructions, you may master fundamental editing functions such as drag-and-drop, element rearrangement, and so forth.
The design is quite adaptable, allowing you to customize the font. Yet, there is no disputing that the interface remains hard for non-designers for the most part.
The editor is built on automated markup creation, which generates code once you add an element or perform an operation.
Exactly like this page's flexbox model. Moreover, when we overlap the pieces, the editor creates code in real time to handle padding, margins, size, and overall layout.
As a result, having a basic grasp of HTML, CSS, and JavaScript would be beneficial.
You will be able to put your coding talents to the test by creating user-experience animations or 3D transformations.
Webflow performs an excellent job with interactive animation, lacking in WIX and WordPress.
Among the design features and possibilities are 8,874 free WordPress themes, 37+ ready home pages, 200+ creative components, a library of 300+ templates, and the premium Slider Revolution plugin in 2023.
In terms of visual flexibility, WordPress offers several capabilities for adding and positioning various items on the page. You may either drag and drop Widgets or change the CSS code.
But, in comparison to the graphic editors in WIX and Webflow, the drag-and-drop capability feels a little clunky.
WordPress has been working on Gutenberg to increase its customization features to reduce reliance on plugins. In addition, they will most likely include collaboration capabilities shortly to edit with your coauthor(s) easier.
Wix theme collection has over 800 site designs and allows you to easily select templates for practically any genre - business, travel, fashion, commerce, blogs, and many more. Unlike WordPress, it does not overwhelm you with designs.
WIX eliminates the need to employ a designer and allows you to alter your designs in real-time. You may drag and drop any button, box, or decorative element into the canvas.
Anything that is altered or modified here is graphically shown in real-time.
Moreover, responsiveness works quite well with mobile devices. Yet, if you try to incorporate complex concepts like parallax scrolling, the results may not transfer effectively.
Because of the development of alternatives such as Webflow, the traditional editor has significant restrictions. As a result, they launched Editor X, a Photoshop-like application with sophisticated design capabilities.
It does require a membership and takes some time to get used to. Yet, your patience will be rewarded.
It's worth noting that you can't just switch to the WIX traditional editor if you're a subscriber to Editor X.
WordPress provides the most design layout options. Yet, when it comes to customization, both WordPress and WIX provide a comparable experience for beginners.
Nevertheless, it is difficult to change your theme after it has been applied to WIX. Webflow, on the other hand, is aimed toward designers and comes with a learning curve. Yet, it offers more powerful design features than WordPress.
Medium, LinkedIn, Quora, and Hub pages are some of the greatest free blogging sites for sharing ideas and connecting with others.
But do they provide you control over how your material is displayed?
And do they have the capacity to make money?
That is why platforms like WordPress, WIX, and Webflow exist to help you take your blogging to the next level.
However, we must determine whether the platform truly excels at delivering full information.
Webflow includes an easy-to-use CMS that functions similarly to a WordPress CMS but with a current twist.
An excellent option for bloggers with design experience. It displays the collection fields from which you may select any blog element and add it to the Editor Preview.
Here, front-end design and blogging go hand in hand. Its on-page editing feature makes editing easy.
For example, when working on a template, you may go to the blog on Webflow editor by clicking the region (div container or flex layouts) where you wish to add content.
Typography is another great element that is typically seen in picture editors. It provides you with a distinct method of organizing your material. For example, you may style the class of one subsection, which will eventually be reflected on all other subheadings with the same class.
It saves you a lot of time. You may also customize your text styling, such as using unique fonts, color gradients, pixel-perfect lettering, and so on.
Everything appeared to be in order with Webflow CMS until we discovered that it does not allow various languages.
It also lacks account access for multiple user categories and offline access to the program. WordPress is proud of this feature.
Similarly to Wix, there is no markdown support here. WordPress does an excellent job of displaying most text fields.
But don't be concerned!
The notion has got your back.
Additionally, DropinBlog provides robust SEO features to help your content reach a wider audience. The platform's intuitive design and user-friendly interface make it an excellent choice for bloggers of all skill levels.
WordPress is preferred by several professional bloggers.
WordPress fixed all of these and opened up new avenues for democratizing content development. Since then, it has become the most popular blogging platform.
Bloggers used to use the traditional editor as their default option. Gutenberg, on the other hand, is gradually taking on.
It has replaced normal content blocks with responsive blocks and is also known as Block Editor. As a result, the drag-and-drop capability is now supported by the editor. You may utilize pre-defined blocks, conduct inline picture editing, and even integrate media assets into your editor.
You may also use amazing animation effects like parallax scrolling and lengthy scrolling.
Unless you want to create something special, you don't need to utilize codes for tables or contact forms. More features are on their way.
WIX makes it simple to create a blog post.
To enter the blog page, click either the "pen" or the "+" icon.
C The interface is simple and free of hundreds of icons.
Unlike WordPress, they do not have a static toolbar at the top of the blog editor.
Rather, it appears while you're working on text or photos, allowing you to make changes on the go.
After you're through creating the article, align the blocks to meet the responsive framework.
Curiously, the editor included a read-time counter to give users a general indication of the length of the text.
Another nice feature is the archive, which allows you to find free material or designs for your content without having to visit sites like Pixel.
Nevertheless, it falls short of WordPress in terms of capabilities like generating private posts, backdating content, markdown support, etc. When it comes to the powerful WordPress CMS, there is no competition.
Even if you're not a WordPress fan, you have to respect WordPress's power in blogging. I appreciate the fact that it enables offline blogging, which the other two don't.
WIX is fine, but not for serious bloggers. Webflow, on the other hand, has pleased with its straightforward features but falls short in certain critical areas.
Webflow isn't recognized for its extension capabilities, yet it has them all. The platform is a powerhouse of pre-installed functionality. Website creator, CMS, interactive design, and so forth.
Nonetheless, Webflow has recently ramped up its third-party connectors. They now provide over 250 integration tools and are always striving to add more to provide the complete capability.
Some of their useful integrations are as follows:
The most distinctive feature of each integration in Webflow is that you will have access to brief instructions on how to integrate them with your project without encountering any problems.
It's worth noting that if you're transferring hosting providers, some of your integrations may be incompatible. As a result, you'll need to seek assistance from support.
WordPress users benefit greatly from plugins. There are around 60,000 third-party apps accessible, most of which are free.
But, determining which ones are appropriate for your site may be difficult. Hence, to make things easier, here are some WordPress plugins that the majority of professionals recommend:
It is important to note that Jetpack and Akismet are pre-installed on WordPress and cannot be deleted.
If you have any programming experience, you may now make changes to the code if you desire. But, you must ensure that any functionality added to the code does not clash with an existing plugin feature.
You should also avoid plugins that haven't been updated in six months by the creators. Any incompatibilities may hurt your site's Interface or ranking performance.
Wix's App Store contains over 300 applications. Unlike WordPress, you do not have to hunt for plugins indefinitely. The majority of the apps are created by unauthorized developers.
You may use these features to personalize your shop, add live chats and coupons to engage customers, and even interact with other e-commerce systems.
If you're a freelancer, you should avoid the Basic plan You may simply bet on the "CMS" plan, which allows you to blog, add entries to the database, invite up to three guest editors, and do unlimited backups.
They have a separate approach for e-commerce services. For starters, their Basic plan, priced at $14/month (paid annually), is a cost-effective alternative.
Workspace options are also available, allowing startups to manage numerous sites and interact with the team. Their plan begins with a low monthly fee of $19 (paid annually), and they may invite up to three individuals to cooperate.
When combined with several hosting providers, you may effectively use the majority of the WordPress Premium features for free. Yet, when invoiced annually, WordPress hosting costs $8 per annual.
You'll then get access to all of the WordPress pro features, such as premium themes, plugin access, premium support, and much more. The remaining plugins must be purchased separately.
On the other hand, there is virtually nothing to test out on the free plan.
The "Unlimited" package from WIX is ideal for freelancers. A "Pro" package, on the other hand, may help them scale and provide a full branding experience. It should be noted that the cost listed below is invoiced yearly.
WIX has a dedicated package for e-commerce sites. Their Basic e-commerce plan is 23$ per month, which is an excellent starting point for new store owners because it includes features such as unlimited product display, abandoned cart recovery, 24/7 support, and so on.
They also have an Enterprise package for bigger businesses and provide customized solutions beginning at $500 per month to help them scale their organization.
Wix is unquestionably the victor when it comes to having the finest Value for Money ratio. A price comparison of the three leading website builders—Webflow, Wix, and Wordpress—showed that Wix, when compared to Wordpress & Webflow in terms of service quality & key features, has the cost aspect more under control.
It appears that Webflow outperforms Wix & WordPress in terms of templates, offering a greater selection of themes. Speaking about one of the most crucial aspects, SEO tools, Squarespace has outperformed WordPress & Webflow in this area by providing superior SEO solutions.
Choosing the right website builder—whether it’s Webflow, WordPress, or Wix—depends on your specific needs, skills, and goals. Webflow is perfect for designers and developers seeking advanced customization and visual freedom.
WordPress stands out for its vast plugin library and scalability, making it ideal for blogs and complex websites. Wix is great for beginners who want a user-friendly platform to create a Stunning Website Quickly.
In 2024, the best website builder for you is the one that aligns with your technical expertise and project requirements. Assess your priorities—design flexibility, ease of use, or scalability—and pick the platform that empowers you to achieve your goals.
Need help choosing or building your website? As a Webflow Premium Partner, I can assist with Webflow, Framer, and WordPress websites to bring your vision to life. Let’s create something amazing together!